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Harvard Business Review – The Best Way to Name a New Product
May 16, 2025 Article

Harvard Business Review – The Best Way to Name a New Product

3i Member Podcast: The Art of the Name
May 15, 2025 Article

3i Member Podcast: The Art of the Name

Digiday – Lexicon’s David Placek on AI nomenclature and what makes a good name.
April 30, 2025 Article

Digiday – Lexicon’s David Placek on AI nomenclature and what makes a good name.

Rapid Rebrands: The Path to Success for Braze
April 10, 2025 Article

Rapid Rebrands: The Path to Success for Braze

Sonic Branding: a conversation with Sonicbrand’s Daniel Jackson
March 3, 2025 Article

Sonic Branding: a conversation with Sonicbrand’s Daniel Jackson

Tech Brew: What makes a good AI brand name?
January 27, 2025 Article

Tech Brew: What makes a good AI brand name?

Digiday: AI in 2025–Five trends for marketing, media, enterprise and e-commerce
January 13, 2025 Article

Digiday: AI in 2025–Five trends for marketing, media, enterprise and e-commerce

Ad Age Podcast: Brand naming expert shares tips for branding AI Tools
January 13, 2025 Article

Ad Age Podcast: Brand naming expert shares tips for branding AI Tools

Transforming Practical Wisdom into Iconic Brands with David Placek
December 4, 2024 Article

Transforming Practical Wisdom into Iconic Brands with David Placek

What’s in a Name? – How to Use Naming and Language to Build your Brand and Business
September 5, 2024 Article

What’s in a Name? – How to Use Naming and Language to Build your Brand and Business

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