Car Logos: How Visual Identity Can Complement Brand Names
Creating Brand Names for Lyft
Automotive News: Automakers can learn from Intel’s software decision.
Why Compound Names Win in Today’s Marketplace
3i Member Podcast: The Art of the Name
How To Name A Product: The New Rules For Effective Names
How to Create an Inviting Brand Name
Creative Bloq: 5 new rules for creating effective product names.
Questions To Ask When Choosing A Brand Name
