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How to Create an Inviting Brand Name
September 5, 2024 Resource

How to Create an Inviting Brand Name

Myths Of Branding Pt. 3: Strong Corporate Names Don’t Need Other Brands
September 5, 2024 Resource

Myths Of Branding Pt. 3: Strong Corporate Names Don’t Need Other Brands

6 Steps to a Successful Corporate Rebrand
September 5, 2024 Resource

6 Steps to a Successful Corporate Rebrand

Digiday: How Lexicon Researches Its Approach to AI Naming Strategies
June 4, 2024 Article

Digiday: How Lexicon Researches Its Approach to AI Naming Strategies

Crunchbase: Vercel’s Valuation Jumps To $3.25B After $250M Series E
June 4, 2024 Article

Crunchbase: Vercel’s Valuation Jumps To $3.25B After $250M Series E

How Lucid Motors Got Its Name
May 20, 2024 Resource

How Lucid Motors Got Its Name

Myths of Branding Pt. 2: Coined Names Aren’t Worth the Investment
May 13, 2024 Resource

Myths of Branding Pt. 2: Coined Names Aren’t Worth the Investment

Questions To Ask When Choosing A Brand Name
May 13, 2024 Resource

Questions To Ask When Choosing A Brand Name

Give Them Something To Talk About
May 13, 2024 Article

Give Them Something To Talk About

Can the Right Brand Name Actually Create a New Category?
May 13, 2024 Resource

Can the Right Brand Name Actually Create a New Category?

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