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How Far Will Your Brand Stretch?
July 9, 2025 Article

How Far Will Your Brand Stretch?

Lenny’s Podcast: David Placek shares the process behind creating billion-dollar brand names like Azure, Vercel, Windsurf, CapCut, and more.
July 8, 2025 Article

Lenny’s Podcast: David Placek shares the process behind creating billion-dollar brand names like Azure, Vercel, Windsurf, CapCut, and more.

Fast Company: What’s needed to create future-facing brands?
July 7, 2025 Article

Fast Company: What’s needed to create future-facing brands?

Investors Business Daily: David Placek Named More Iconic Products Than You Can Count
June 22, 2025 Article

Investors Business Daily: David Placek Named More Iconic Products Than You Can Count

AI is rapidly changing the language of healthcare: How can brands keep up?
May 23, 2025 Resource

AI is rapidly changing the language of healthcare: How can brands keep up?

3i Member Podcast: The Art of the Name
May 15, 2025 Article

3i Member Podcast: The Art of the Name

Digiday: AI in 2025–Five trends for marketing, media, enterprise and e-commerce
January 13, 2025 Article

Digiday: AI in 2025–Five trends for marketing, media, enterprise and e-commerce

Transforming Practical Wisdom into Iconic Brands with David Placek
December 4, 2024 Article

Transforming Practical Wisdom into Iconic Brands with David Placek

How to Create a Strategic AI Brand
June 18, 2024 Resource

How to Create a Strategic AI Brand

Creative Bloq: 5 new rules for creating effective product names.
June 18, 2024 Article

Creative Bloq: 5 new rules for creating effective product names.

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