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Lexicon Press

The Growing Challenge of Landing an Original Brand Name
March 11, 2020 Article

The Growing Challenge of Landing an Original Brand Name

Lexicon congratulates Visby Medical, a Device Platform that Aims to Redefine the Way We Test and Treat Illness
January 28, 2020 Article

Lexicon congratulates Visby Medical, a Device Platform that Aims to Redefine the Way We Test and Treat Illness

“I thought it was brilliant” Third Summit CEO on Lexicon Branding
January 27, 2020 Article

“I thought it was brilliant” Third Summit CEO on Lexicon Branding

Impossible™ Foods Launches Food Innovation Impossible™ Pork
January 10, 2020 Article

Impossible™ Foods Launches Food Innovation Impossible™ Pork

Congratulations Facebook Horizon, a Virtual Reality Social Platform
September 25, 2019 Article

Congratulations Facebook Horizon, a Virtual Reality Social Platform

CNN Business: Swiffer. Blackberry. Dasani. Meet the man who named your favorite products
September 9, 2019 Article

CNN Business: Swiffer. Blackberry. Dasani. Meet the man who named your favorite products

Cadillac’s Last Stand? David Placek, Lexicon Founder Comments in The New York Times on the Automotive Brand’s Revival
August 28, 2019 Article

Cadillac’s Last Stand? David Placek, Lexicon Founder Comments in The New York Times on the Automotive Brand’s Revival

CMO Survey: The Increasing Value Of A Brand Name
August 21, 2019 Article

CMO Survey: The Increasing Value Of A Brand Name

New Balance launches TripleCell brand, latest innovation in 3D printing
July 22, 2019 Article

New Balance launches TripleCell brand, latest innovation in 3D printing

CMO Survey Confirms the Increasing Challenge and Critical Nature of Brand Naming
July 10, 2019 Article

CMO Survey Confirms the Increasing Challenge and Critical Nature of Brand Naming

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