Naming Expert & Lexicon Branding Founder David Placek, an interview by Quartz
An Exclusive First Taste of Lab-Made Whiskey
Ranger, Bronco, Blazer and Supra Prove Old Names are the New Hotness
Meet Portal and Portal+ from Facebook
Hydrate Your Dry Mouth With Colgate® Hydris™
DowDuPont Announces Brand Names for the Three Independent Companies It Intends to Create, Reflecting Ongoing Progress towards Separations
The Name Game Is Not A Simple Tune For Companies And Brands
Whirlpool Corporation Debuts New Zera™ Food Recycler
Philips Lighting Announces Intention to Change Company Name to Signify While Keeping the Philips Brand for its Products
