Do You Want to Drive a Leaf?
October 13, 2010


U.S. car culture never stands still. We’re used to a rapid succession of styling changes--fins, racing stripes, pin stripes, hatchbacks, SUV’s, crossovers. Just as constant are the shifting patterns of car names — luxurious place names (Riviera, Malibu), names about racing (Torino, Grand Prix), energetic animal names (Mustang, Bronco), weird names (Elantra, Amanti). The naming landscape is changing…less muscle, more tone…

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